Manage Multiple Martial Arts Locations the Right Way: Structure, Culture, and Leadership
How to Run Multiple Martial Arts Locations With Control and Clarity By Rocky Catala, Payments & Membership Growth StrategistDate Published: November 29, 2025 Running multi location martial arts schools requires discipline, structure, and steady leadership from day one. Expansion exposes weaknesses quickly. It tests your team, systems, and culture. Growth only works when foundations are […]
Holiday Enrollment Strategies for Martial Arts Schools
How to Use Decemberâs Holidays to Boost Martial Arts Enrollment: Proven Seasonal Marketing Strategies By Rocky Catala, Payments & Membership Growth StrategistDate Published:Â November 28, 2025 Using Holidays to Boost Enrollment Every December, martial arts school owners feel the pressure of competing schedules, winter events, and families pulled in multiple directions. Although many assume enrollment slows […]
How can martial arts schools grow using Instagram?
How to Use Instagram to Grow Your Martial Arts School By Rocky Catala, Payments & Membership Growth StrategistDate Published: 11-18-2025 The Real Marketing Problem Martial Arts Owners Are Facing Today A few months ago, I met with a school owner who felt the same pressure many of you feel right now. Enrollment was slowing down. […]
How to Build a Strong, Positive Culture in Your Martial Arts School
How to Build a Strong, Positive Culture in Your Martial Arts School A few years back, a school owner told me something that stuck:âRocky, my technique is strong. My curriculum is solid. But my culture? Thatâs whatâs holding us back.â He wasnât alone. Most martial arts schools donât plateau because of technique. They plateau because […]
The Ultimate 2025 Holiday Promotion Guide for Martial Arts School Owners
The Ultimate for 2025 Holiday Promotion Guide for Martial Arts School Owners For most martial arts school owners, the holiday season brings a familiar challenge: enrollment slows, families travel, and attention shifts away from classes. But the schools that thrive during this period donât see it as a problem â they see it as an […]
Using Video Marketing to Grow Your Martial Arts School Business Guide
Video Marketing Mastery: Grow Your Martial Arts School and Membership Running a martial arts school is no small feat. Between teaching classes, managing staff, and nurturing relationships with students and parents, itâs easy to overlook one of the most powerful tools for growth: video marketing. Video is not just a flashy way to promote your […]
Why Parents Really Enroll Their Kids in Martial Arts? (And Itâs Not What You Think)
Why Parents Really Enroll Their Kids in Martial Arts? (And Itâs Not What You Think) Understanding Why Parents Really Enroll Their Kids Every parent wonders what will help their child thrive. Thatâs why understanding why parents really enroll their kids in martial arts is crucial for school owners. Itâs not just about technique or belts. […]
How to Build a Marketing Calendar for Your Martial Arts School
How to Build a Marketing Calendar for Your Martial Arts School When I first met Lisa, the owner of a mid-sized karate school, she was overwhelmed. She had plenty of ideas for promotions, camps, and events, but nothing was organized. Flyers, social media posts, and email campaigns were scattered across the month, and she couldnât […]
How Does Automatic Billing Simplify Membership Management for Martial Arts School Owners?
How Does Automatic Billing Simplify Membership Management for Martial Arts School Owners? A few years ago, I sat down with a Kung Fu School owner named Mike from Tampa, Florida. He had 160 active members, three kidsâ programs, and one assistant manager. Business was goodâuntil billing day. Every month, Mike would lose hours chasing late […]
Use software that can handle multiple programs, pricing tiers, and family memberships without manual headaches
Use software that can handle multiple programs, pricing tiers, and family memberships without manual headaches Running a martial arts school is no small feat. I remember one school owner who had multiple programsâkarate, Brazilian Jiu-Jitsu, and kidsâ fitnessâall with different pricing tiers and family discounts. Every month, billing became a nightmare. Manual spreadsheets, forgotten payments, […]