Gyms & Fitness
Recurring revenue, real retention numbers, and a front desk that is not chasing failed cards.
A gym lives or dies on recurring billing and churn. Black Belt CRM handles both properly: cards and ACH on any cycle, a retry the next morning when a payment fails, and retention reporting that tells you how long members actually last instead of just how many you have today.
What gets in the way
A declined auto-pay is tried again the next morning and the family gets an email the same day, so most fix it themselves before anyone has to make an awkward phone call. A card that keeps failing stops being tried after three declines.
Cohort retention curves show how each intake month decays — so you can tell a bad month from a bad trend.
Sessions, packages and one-to-one programs bill on the same account as membership, on the same ledger.
Apparel, supplements and gear sell through a real point of sale that posts to the same chart of accounts.
What you would use most
Your front desk should not be a collections department.
The numbers nobody else will show you.
One record for the whole household.
Check-in that runs itself.
The retail side, on the same ledger.
Every Location separate. Every number together.
Pricing
Every feature on every plan. No setup fee, no contract, and a 30-day trial. Your rate reflects how many member records you keep on file.
Not quite you?
Ranks, promotions and testing fees are first-class here — not a custom field someone bolted on.
Tuition, siblings, levels and competition season — handled on one account.
Session packages, weekly and daily rates, pickup services and parents who need one bill.