Communications
Reach every family
without retyping anything
Email, text messages and printed letters, written once and sent to the right list — with the record of who agreed to receive them kept alongside.
Templates, so nobody rewrites the same letter
Letters and email templates are stored and reused: welcome notes, past-due notices, renewal reminders, grading invitations, holiday closures. Each is written once, given a type, and merged with the member and family details when it goes out.
The same templates drive printed mail merge. A letter that needs to go on paper — a formal notice, something for a family without email — comes off the same record rather than being retyped into a word processor.
A queue, not a send button
Messages go into a queue with their recipients and any attachments, and the queue is visible. You can see what is waiting, what went, and what failed — which matters on the day somebody asks whether the past-due notice actually reached forty families or twelve.
Jobs can be set up to run on a schedule, so the messages that should go out on a timetable do that without anyone remembering. Attachments ride along with the message rather than being sent separately.
Text messages, with the consent kept
SMS goes to members and families for the things that are genuinely time-sensitive: a class cancelled an hour before, a card that failed, a grading moved. Rates are per message and vary by volume and destination, so it is billed for what you actually send rather than bundled into a plan you may not use.
Consent is recorded with a timestamp when it is given, not assumed later. That is the difference between being able to show permission and hoping you can — and it is what the law asks for in every jurisdiction that has an opinion on the subject.
Why your mail actually arrives
This is the part most platforms do not explain, and it is the reason messages land in an inbox rather than a spam folder.
Mail sent to your members goes out through our authorised mail infrastructure, with your business name as the senderand your own address as the reply address. To the family it reads as mail from you, and when they reply it goes straight to your inbox — it does not pass through us.
The sending address itself stays on a domain we are authorised to sign for. That is deliberate: a mail server can only vouch for a domain it controls, and mail sent from a free personal address fails authentication checks and gets filtered. The arrangement looks like a technicality and is the whole reason the message gets read.
What this is not
There is no drag-and-drop automation builder. Scheduled jobs cover the messages that go out on a timetable, and the rest is sent when you send it. We would rather tell you that here than let you discover it in week two.